Tag Archives: advertising

Wrong on the 8 July

Received this mailer from IKEA yesterday and it seems that someone at the furniture retailer either couldn’t get the dates correct or was looking at the wrong month on the calendar. The mailer mentioned a one-day offer on 8 July (Thursday). Problem is, 8 July is not on Thursday, but on Sunday. To make matters… Read More »

Job ads

What would you think of a job ad that is posted for almost a year? Financial Times Electronic Publishing (Phils.), Inc. has been seeking to hire Senior Web Production Editors for its Philippine office for as long as I can remember (probably since last July when I started to take notice because the ad was… Read More »

Lazy & ineffective ad design

This half-page ad by Lane Crawford suffers from poor execution with amateurish use of font and font effects (oh wait, maybe they did it deliberately), and no USP mentioned. A waste of ad budget, made worse by the fact that it has been published a couple of times. Technorati Tags: Lane Crawford advertisement font font… Read More »