Tag Archives: marketing

Wrong on the 8 July

Received this mailer from IKEA yesterday and it seems that someone at the furniture retailer either couldn’t get the dates correct or was looking at the wrong month on the calendar.   The mailer mentioned a one-day offer on 8 July (Thursday). Problem is, 8 July is not on Thursday, but on Sunday. To make… Read More »


Printed on the promotional leaflet accompanying the month’s telephone bill were the letters: “WMBTOPCITBWTNTALI”. One puzzled customer found out when she called the service representative that it was the company’s slogan: “We May Be The Only Phone Company In Town, But We Try Not To Act Like It.” Technorati Tags: WMBTOPCITBWTNTALI promotional leaflet telephone bill… Read More »

Home, sweet home

If you’ve ever felt homesick while on the road, you may appreciate the idea of “Home from Home“, a travel kit designed to help ease the pain of being away on business. The kit, offered by Laterooms.com, includes such comforts as: A bespoke scent, made by a company called Dale Air, that smells exactly like… Read More »